C.O.B Digital and eCommerce


To keep up with the “online” phenomenon changing consumer behaviors and expectations, C.O.B is accelerating its digital transformation.

Our goals: helping people to get to know each other, building trust, allowing them to share their expertise and good practices, and making them work seamlessly together. Because most of the challenges have already been faced somewhere and most of the questions already been answered, this ‘cross-fertilization’ process is key to moving fast.”

Participants not only enjoyed meeting each other but also learned a great deal about how to accelerate consumers’ “path- to-purchase” and help brands reach their consumers wherever they are.